Busn 412 Week 3 Fresh Direct Case Analysis Company Name/website/address

BUSN 412 Week 3 Fresh Direct Case Analysis

COMPANY NAME/WEBSITE/ADDRESS
Company Name: FreshDirect, (Located in the New York City metropolitan area)
Website Address: http://www.freshdirect.com
Industry: Online Grocery

BACKGROUND/HISTORY

SWOT ANALYSIS

ANALYSIS VIA PORTER’S FIVE FORCES MODEL

STRATEGY USED

THE ISSUES AND CHALLENGES FACING THIS COMPANY

COURSE OF ACTION RECOMMENDATION

OPINION

References

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